These are examples of a situation where an umbrella brand has faile. The product is too far from the starting point and is not associate with the right quality. Thus, it has a negative impact on the image of all goods sold under a given brand. Community blog Before deciding […]
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Contents E-commerce is still on the rise, growing by an average of 15-30% per year. The pandemic that starte in 2019 and the last few years in general have been a significant accelerator of e-commerce, bringing many businesses online that previously operate as local ones, including grocery stores. In this […]
Cooperation with influencers Currently, more and more influencers take their professional activities seriously. Some have a staff of employees with whom they create a content calendar or branding . Such a team can also create a cooperation proposal and direct it to brands. A professional sponsorship offer will allow the […]
Pay attention to size: Large sizes can be fine, but reuce the font size for mobile devices so that the text is visible without forcing the user to scroll too much. Make sure your personal or company details are correct. Delete samples or content in progress. If you have a […]
Before starting work, together with the client, we agree on the following scope of work: Audit and analysis of current brand activities This is the action from which we start working on a new strategy. First of all, Commplace experts analyze the brand’s activities so far. As a result, we […]
By correctly setting up the Facebook pixel in your e-shop, you can get valuable information about the activities of e-shop visitors in the e-shop. “Indicators” such as what they do while visiting the page, which specific pages are visite, items adde to the shopping cart – with this much neee […]
Overall, SMS marketing can be a powerful tool for businesses to reach their customers. However, it is important to consider the pros and cons before implementing an SMS marketing strategy. DIGITAL MARKETING AUDIOBOOKS Digital marketing audio books are a new way to learn about digital marketing. They are available in […]
It is important to use terms that employees are familiar with. A main navigation should not only have meaningful titles, but also content that is tailord to the neds and interests of the user groups. Personalizd content delivery can rduce intranet complexity and deliver unbeatable value to employees. Integration of […]
Increase in security In an intranet, sensitive data and information can be stord and protectd centrally, which makes access by unauthorizd persons more difficult. On the other hand, the intranet can contribute to increasing IT security overall, for example by implementing and enforcing security guidelines and measures . An intranet […]
Sales effectiveness – examples Such examples can be multiplie, because also new payment plugins or electronic systems for signing documents can translate into increase sales efficiency. First identify what your clients main pain points are . It may turn out to be little things like not having email contact with […]
