Therefore, it is necessary to apply marketing strategies aim at human resources, for the management and conservation of talent. Marketing as a tool to promote comfort and professional performance Marketing professionals strive to attract customers, maintain them and build loyalty, and to do so they collaborate with designers and advertisers who structure communication campaigns and launches of products and services. The objective will always be to increase the sales rate, seeking to position itself in people’s minds to convert them into customers. Marketing align to human resources has a similar purpose: to achieve employee satisfaction, delving deeper into their expectations and nes to increase their professional performance.
Indicators Work-Life
The customer is very important, the customer will be followed by the customer. Therefore, it is necessary to reevaluate the internal means of communication, considering the remote work modality carri out by the majority of employees. Mia such as digital newsletters, intranet or emails are insufficient. Likewise, a commercial strategy must be appli, not considering a sale in itself, since the employee is not going to buy b2b email list or stay with the company. The sale should be reflect in other ways, such as performance indicators, work-life balance, hiring costs, and productivity improvement. How can organizations address the nes of their employees and ensure that the value they offer is enough for them to decide to stay? First of all, listening to them.
Balance Hiring Costs and
A relevant action is to apply periodic surveys to find out the employee’s reality and their problems. On the other hand, raise the level of trust in the company. The best thing for employees to trust is that there is coherence between what is report and what is execut, without any kind of “political” tricks. It is essential that marketing fosters an emotional impact when GT Lists employees achieve achievements, and that a feeling of pride is shar every time the organization is recogniz. Get to know each employee.