The argument of this first group of debate participants. Was that the process of assimilating all the technological tools that would be available in the coming years would be very […]
The path to success will be clearer and the results will reach
Efficient for business designing good tests. The path to success will be clearer and the results will reach a very high level of optimization. Intelligent digital teams understand that supporting […]
To digital advertising and put you in an advanced position
Accepting this from the outset will change your approach. To digital advertising and put you in an advanced position in the market. Reviewing the results and finetuning the parameters when […]
Every day we see advertisers using platitudes or incredibly
The call to action is the critical element of the copy . Unfortunately. Every day we see advertisers using platitudes or incredibly empty phrases — for example: click here to […]
The message must reinforce the competitive advantage
Purchasing decision phase. The message must reinforce the competitive advantage and focus on the rational benefits of the brand. Using a standard message in all phases of the buying cycle […]