The argument of this first group of debate participants. Was that the process of assimilating all the technological tools that would be available in the coming years would be very difficult for those born in the industrial era. Another group stated that the central challenge would be the correct and […]
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Efficient for business designing good tests. The path to success will be clearer and the results will reach a very high level of optimization. Intelligent digital teams understand that supporting decisions on metrics is a methodology that guarantees success. Taking each element of the advertising campaign and subjecting it to […]
Accepting this from the outset will change your approach. To digital advertising and put you in an advanced position in the market. Reviewing the results and finetuning the parameters when doing digital advertising—objectives. Segmentation. Budget. Channels. Etc.—is an infinite and exhausting loop. But absolutely necessary. Creating a dashboard with the […]
The call to action is the critical element of the copy . Unfortunately. Every day we see advertisers using platitudes or incredibly empty phrases — for example: click here to contact us or visit us for more information. Your call to action should be sexy. Therefore, encourages clicking must be […]
Purchasing decision phase. The message must reinforce the competitive advantage and focus on the rational benefits of the brand. Using a standard message in all phases of the buying cycle will reduce the chances of achieving the result. Your message must be adapted to the moment that the potential buyer […]
What is Growth Hacking? I’m glad you asked me… hahaha “Growth” means “growth” in English . So is all about growing a business. More specifically, it has to do with how to find a way to hack the growth of a digital business. So far everything is very logical, isn’t […]
You have often wondered if there Useful Tips are any secrets or tricks to creating a powerful article, right? In this article updated in 2021. I am going to tell you what I do to create powerful, attractive and valuable content for my followers. Useful Tips and that has led my […]
Do you know what Google Analytics is ? Do you know the most important terms of this powerful tool? In this post/infographic I talk to you about the most searched Analytics terms in a visual and simple way, so that you can master this platform more quickly. Analitycs is undoubtedly […]
JCDecaux SA (Euronext Paris: DEC) has announced the members of the jury for the 20th edition of its Outdoor Creativity Awards. Therefore, awards that recognize creative talent Therefore, the best campaigns designed and designed for the outdoor environment that have been exhibited in Spain during the last year. Presidency and […]
10 campaigns the climate emergency is a reality that is increasingly stalking us. In order to promote actions to stop global warming and promote social dialogue around environmental issues. The International Day against Climate Change is celebrated every October 24. Marked by the United Nations (UN). Although it is important […]
